33 Years of Excellence
From a small family workshop to a global jewelry manufacturer. Explore the milestones that shaped Paradise Jewelry.
The Beginning
Paradise Jewelry founded as a small family workshop in Yiwu, hand-assembling rhinestone jewelry.
Innovation Breakthrough
Developed proprietary automated stretch bracelet production machine - a technology still used today.
First Factory
Established our first dedicated factory facility with semi-automated production equipment.
Full Automation
Upgraded to fully automated production lines, significantly increasing capacity and consistency.
Product Expansion
Launched casting jewelry production line and expanded into hair accessories and bridal jewelry.
New Generation
Second-generation family management takes over, bringing fresh perspectives and modern practices.
Major Partnerships
Became a certified supplier for major North American retail chains.
Own Brand
Registered "LUSIYAN" brand in the United States, marking our entry into brand ownership.
Digital Transformation
Launched virtual showroom and digital catalog system in response to global changes.
Dual Factory
Expanded to second production facility in Guangxi, specializing in cubic zirconia jewelry.
Global Digital Presence
Launched comprehensive global website strategy to better serve international customers.
The Journey Continues
With 33 years behind us and endless possibilities ahead, we're committed to innovation, quality, and customer success.
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